Writing Your Fundraising Plan

Writing Your Fundraising Plan

About the Course

Fundraising is crucial for your campaign’s success. In this course, you will write your campaign’s fundraising plan, a detailed list of the revenue sources you will rely on to hit your fundraising (and therefore budget) goals. After you complete this course, you’ll have a fundraising plan and the groundwork laid to raise your first contributions!

When to Take This Course

Your fundraising plan and your budget go hand-in-hand, so before you take this course you probably want to have a draft budget–or at least an overall budget goal—and know (ballpark) how many votes you need to win.

Take Aways

By the end of this course, you will be able to:

  • Research the fundraising of past candidates and current opponents in your district
  • Identify realistic goals for each of the 6 potential revenue streams
  • Write the first draft of your fundraising plan
  • Determine how you will track your actual fundraising against your goals

By the end of this course, you will have these resources for your campaign:

  • A Sample Fundraising Plan
  • The Finance Plan Research Worksheet
  • A Fundraising Plan Template

Sign up and enroll in this course to begin!

Course Instructor

Kelly Dietrich Kelly Dietrich Instructor

Kelly is the Founder and CEO of the National Democratic Training Committee. He has worked on dozens of campaigns at every level across the country. Kelly's specialty is in new campaign creation, candidate and staff training, and fundraising. In addition to working for 18+ years in Democratic politics, he teaches a class on political campaigns at DePaul University in Chicago, where he lives with his family and dog, a large hungry blue Weimaraner named Jack Bauer. Kelly started his career in 1998 with Rep. Dennis Moore in KS-03. He's an avid basketball and poker player, though never at the same time. His wife would point out that at no time in this biography was he described as "good" at either hobby. That was a conscious decision.