Direct Mail - National Democratic Training Committee

Writing Your Campaign’s Fundraising Plan

Introduction

What is a Fundraising Plan and Why Do I Need One?

Setting Realistic Goals

Goal-Setting and Tracking Your Way to Success

Set Your Milestones

Fundraising Plan Revenue Streams

Revenue Stream Overview

Events

Finance Committee

Does It Add Up?

It’s a Living Document

The Key to Implementation: Help

Review Your Plan Regularly

Next Steps

Bring it All Together: Draft Your Fundraising Plan

On the Job: Plan, Track, and Adapt Your Plan

Help Us Improve

Writing Your Campaign’s Fundraising Plan

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Fundraising Plan Revenue Streams

3.6 Direct Mail

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