Soft Support - National Democratic Training Committee

Political Candidate Recruitment

Identify Potential Candidates

What Makes A Good Candidate?

Telling A Compelling Story

Value Alignment

Connection to Community

DIY: Brainstorm on Prospective Candidates

Persuading Potential Recruits

Persuasion

Persuasion Strategies and Tactics

Supporting Candidates

Set the Wheels in Motion

Common Challenges & Candid Conversations

Next Steps

What’s Next?

Tell Us What You Think

Political Candidate Recruitment

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Supporting Candidates

3.3 Soft Support

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