As a candidate, it’s important to have a strong campaign message to share with voters. But where does a strong message come from? Further, how do you communicate your message effectively? Today we are going to review tips to help candidates like you can create and deliver a strong campaign message to potential supporters. What’s Your Why? Before you craft [...]
From casual observers to political buffs, working on a political campaign seems to be a mysterious, exhausting, and challenging experience. While there’s a certain level of truth in the latter two, it’s important to demystify the world of campaigns and the people who run them. First, we'll hear from some seasoned campaigners about their experiences. Then, we'll take a look [...]
This is the final installment of our blog series on the role of the personal narrative in your campaign message. If you haven't already, be sure to read parts one and two before reading part three! Storytelling and Structure Before we dive into the stories of us and now, let's quickly review what we've learned so far. In part one, [...]
This is part two of our blog series on the role of the personal narrative in your campaign message. If you haven’t already, be sure to read part one to get started! A Quick Recap Let’s quickly review the importance of storytelling and how your personal narrative fits in. In part one, we went over the difference between storytelling and speechmaking: [...]
Reading Time: 4 minutes Political messaging isn't easy. Joel Studebaker has five tips to help you speak on behalf of your local party, keep your messages local, relevant, and effective.
Candidate FAQ: Political Campaign Messaging
You have some questions about political campaign messaging. We have some answers.
Reading Time: 6 minutes Effective political campaign messaging is crucial to your campaign. We answer the most frequently asked questions from our candidates to help you build a successful message.
Reading Time: 5 minutes Your campaign message tells your story to voters. Your personal narrative speaks to who you are as part of that story. Learn how to craft a compelling personal narrative that resonates with voters and answers the question "why you?"
This might come as a shock to those with minimal to no experience in politics, but yard signs are a hotly debated topic in campaigns. One of the things that surprised me the most when I got into politics was my supervisors’ complete hatred of campaign yard signs. Whenever someone would mention yard signs, they’d go on a long tirade [...]
Message box. Story of self. Public narrative. Your campaign message. These are all terms you may have heard before that will help you create your message in your attempt to connect with your voters and fellow citizens. You’ve got wonderful reasons for running. You've got passion. You’ve got amazing qualifications. You have developed complex opinions about the issues that face [...]
Seems a bit meta, right? In all seriousness, blogs are a great campaign tool to have — even after you get elected to office. I’ll break down why you should start one, what should be in it, and places you can host it. Why blog? The greatest thing about blogs is that you can be in-depth in a way that you can’t [...]