Continued Constituent Outreach
December 4, 2018
After months of fundraising, canvassing, constituent outreach, and phone-banking, election season is finally over!
No matter if you won or lost, we applaud you for contributing to the “Blue Wave” of change felt around the country. Take a minute to reflect on all the incredible achievements made by you and your dedicated campaign team.
Now prepare to switch gears.
Continue Your Constituent Outreach
If you were elected, then congratulations! Now is when the fun begins. You get to fulfill your campaign promises and positively affect the lives of your constituents.
This starts with constituent outreach.
But, even if the election did not turn out in your favor, you can still make a difference in your community. Now is the perfect time to make a good impression on your fellow citizens and plant a seed for support of your next campaign.
Far too often, candidates forget the importance of face-to-face voter interaction. They get so caught up in orienting themselves to their new position they hardly make any time for community engagement. We want you to be the exception. Here are a few quick tips to stay connected with your constituents post-election day:
Host a “Coffee and Conversation”
A simple way to boost involvement through constituent outreach is by hosting a “Coffee and Conversation.”
You may have already hosted a few of these to introduce yourself to potential voters on the campaign trail.
What did you find most successful? What might you change now that election season has come and gone?
Without much effort or money, you can support a local cafe and get to know the people you serve in an informal setting. The beauty of this tactic is it can be easily tailored to fit your goals. You can focus the conversation on one issue about which your constituents care deeply (like the environment or women’s reproductive justice), or leave it open to address a wide variety of community concerns.
Plan a Service Project
Constituent outreach can be used to show you care for the communities you serve by leading service projects all over your district. Do not merely talk about wanting to serve constituents experiencing homelessness.
Get out in the field and do it!
Spend a Saturday volunteering at a local soup kitchen. Get your hands dirty by weeding a public school’s garden. Partner with existing veterans’ organizations to distribute care packages to current and former service members.
Showing your constituents you are willing to put in the hard work on the ground will humanize you in their minds. They will view you as leading by example, and inspiring a movement of community improvement.
Tour a Local Business
Most Americans spend the majority of our time at work. Shouldn’t our elected officials be aware of the specific working conditions and economic needs we wrestle with on a daily basis?
The best way to demonstrate a commitment to your district’s labor unions is to spend a day walking in their shoes.
Choose a union facility that contributes greatly to your local economy. Organize a walk-through and allocate time for a Q & A with the entire staff. Make sure that you are actively listening to the concerns brought up by the workers. Avoid making grandiose speeches and instead, leave room for thoughtful responses to industrial concerns.
Make It Your Own!
The social tactics explained above are wonderfully malleable. If you are not keen on a certain aspect of one strategy, then you can alter it, replace it, or scrap it entirely. You are in complete control when it comes to community engagement. It is up to you to determine when and how you will interact with your constituents.
Craft an authentic public persona centered around your personal values and political initiatives. This is your opportunity to be creative – to find new, exciting ways to showcase your achievements to your district.
Want to learn more about events that can help your campaign? Take our Campaign Events course now!
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June 4, 2020
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