GOTV - National Democratic Training Committee GOTV

GOTV

By Kelly Dietrich
90 min
GOTV

Course Outline

Content
  • 3 Videos
  • 2 Quizzes
What You Need
  • Your vote goal
  • Your persuasion ID goal/vote deficit
  • Your Field plan
  • Understanding GOTV
    • This section does not have any lessons.
  • Creating Your GOTV Universe
    • This section does not have any lessons.
  • When to Start GOTV & What to Know
    • This section does not have any lessons.
  • Elements of Your GOTV Plan
    • This section does not have any lessons.
  • Election Day Messaging & Tactics
    • This section does not have any lessons.
  • What’s Next?
    • This section does not have any lessons.

What You’ll Learn

  • How to research early voting options available for an election
  • Methods to identify and mobilize the voters your campaign will contact during GOTV (or Get Out the Vote)
  • Best practices for leveraging volunteers’ capacity throughout GOTV

Why This is Important

After working hard for months earning voters’ support, it’s time to make sure they get to the polls and actually vote by using a targeted and effective Get Out the Vote (GOTV) strategy. While this course is designed specifically for candidates, everyone from campaign staff to local leaders can use these tactics.

Key Resources

  • Your GOTV Universe Worksheet
  • Absentee Voting Guide
  • Daily Goals Worksheet Template and Sample – GOTV
  • How to Make a Vote Plan Handout
  • Sample Phone Scripts and Annotated Scripts for:
    • ID’d Supporters
    • Base Voters
    • Early Voters

Related Trainings

  • Field Tactics — Learn how to train volunteers on key GOTV tactics such as canvassing, phone banking, and text banking
  • Intro to Volunteer Recruitment and Management — Learn to recruit, retain, and turn volunteers into volunteer leaders for a successful GOTV operation
  • Running a Persuasion Field Program — Before GOTV comes persuasion. In this course, learn to develop a layered approach to direct voter contact in a persuasion program and build your GOTV universe based on the work of your campaign during the persuasion phase
  • Build a Vote-by-Mail Program for Your Campaign — Adding a vote-by-mail program to your Field plan will help guide voters through the absentee voting process in your state to ensure their ballots are mailed on time and counted in the election
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Kelly Dietrich

Trainer

As founder and CEO of the National Democratic Training Committee (NDTC), Kelly Dietrich brings more than 20 years of experience on dozens of Democratic campaigns across the country.

Kelly started NDTC in 2016, where at the time it was a collection of videos covering an array of campaign topics, available to campaigns and their volunteers for free. Five years later, those videos grew into a fully fledged training program with hundreds of courses, videos, and articles about running effective campaigns. Kelly’s expertise in various areas — fundraising, staff training, sci-fi (maybe not as much) — have shaped NDTC into an industry leader in Democratic politics.

Originally from Missouri, Kelly lives in Chicago, IL with his wife, daughter, and dog, Tulip, who is allegedly part cat. Beyond work, Kelly is a diehard Kansas Jayhawk and an avid poker player. Kelly also serves on the board of directors at his local park, Sheil Park. This is where he “plays” basketball, which according to his wife can only be loosely considered a hobby. Even with all these interests, Kelly remains committed to making sure high quality tools and training are available to any Democrat who steps up to run for office, work on a campaign, or make their community better.