Credibility and Viability Talking Points - National Democratic Training Committee
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Credibility and Viability Talking Points

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When deciding which campaigns to invest in, there are two things donors want to know most about a candidate: Are they credible? Are they viable? 

This resource is an example of talking points assembled by a campaign to ensure  their candidate comes off as credible and viable on big issues.

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Campaign Staff
Candidate
Credibility
Viability

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