messaging Archives - National Democratic Training Committee

Creating Campaign Talking Points

Having a clear, consistent message is integral to the success of a political campaign. Good messaging builds a candidate’s reputation and reinforces the campaign brand.  As you build a campaign’s messaging, there are specific ideas …

Three Ways to Effectively Use Yard Signs

Yard signs get a bad wrap among political campaign staffers. Nearly every staffer has a grudge against them. Like clockwork, supporters stop by the campaign office, but when asked if they want to volunteer, donate, …