Campaign Communications: What's My Job?

Campaign communications is all about building the narrative of a campaign and using messaging to move people into action. The more familiar you are with the landscape of campaign communications, the more capable and confident you will be in your role. Whether you’re a seasoned comms professional or taking your first steps into the world of campaign communications, this course will equip you with the essential skills and insights needed to succeed.

Course Objectives

• • Identify the primary roles found on a campaign’s Communications team

  • Evaluate the common responsibilities of campaign Communications staff

  • Explain the difference between the Communications and Digital teams

  • Analyze common tools used by campaign Communications teams to create, deliver, and disseminate content