Understanding the Role of a Campaign Digital Team
30 minutes

Description
Digital should be integral to every campaign strategy, from managing email programs to spreading the candidate’s message through social media; and a successful campaign requires more than a single volunteer or staffer, but an entire unit. Accordingly, this course will introduce the core roles and responsibilities of an effective and cohesive Digital team.
Course Objectives
Identify the primary roles of a Digital team on a campaign
Discuss common responsibilities of Digital campaign staff
Explain the difference between the Communications and Digital teams
Utilize common tools used by Digital team to create and deliver content
Related Resources
Career Development
Understand the process and skills required to land a great political job.