Core Message Evaluation Rubric

This resource helps candidates refine their campaign's core message through practice and feedback. By using this handout, candidates can work with a trusted advisor or friend to refine their message, ensuring it is clear, compelling, and aligned with campaign goals. This exercise provides valuable insights to strengthen communication and enhance voter engagement.

To learn more about creating and refining your core message, check out our course "How to Craft a Core Political Campaign Message."