Relational Organizing 101

Whether you’re ushering a local party through multiple building and election phases, or just someone who wants to see their community more politically engaged and equitably represented, relational organizing is a strategy that can produce real, lasting results for progressive candidates and causes. Relational organizing is a relatively easy strategy to understand, but maximizing its impact takes systemic thinking and long-term effort — and this course will get you started on the right foot.

Course Objectives

• Articulate how relationships and social pressure impact individual behavior

• Prepare supporters to assess, engage, and mobilize their personal networks

• Recognize the relational organizing tactics that can supplement a traditional field/voter contact program

• Identify the key elements involved in the design and management of an ongoing relational organizing program