Campaign Style Guide Example
Handout

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Description
This Campaign Style Guide provides essential guidelines for maintaining a consistent and professional visual and written presentation for your campaign. It includes instructions on primary colors, logo usage, typography, and specific rules for punctuation, number formatting, and social media handles. By following this style guide, your campaign can ensure uniformity across all materials, helping to build a recognizable brand identity that resonates with voters and maintains a clear, cohesive message across all platforms.
Use this example to create a style guide tailored to your campaign.
For more information, check out our course on "Campaign Style Guides and Press Kits."
Related Resources
Craft a consistent message to create a connection with voters and the media.