Building Digital Ads That Win Campaigns

To run a successful campaign that brings home the gold on Election Day, you need to get your campaign’s message in front of the right audiences. Digital ads can help your campaign achieve its goals through selectively targeting audiences with content designed just for them — and we’ll teach you how in this course.

Course Objectives

• Understand how to get campaign ads in front of the ideal audience

• Create effective ad content for your political campaign

• Identify the right type of ads for each platform