Getting Started with Online Campaigning
20 minutes
Description
Most campaigns need a website, a Facebook page, and an email list to communicate with supporters — and recruit more! This course will introduce you to the basics of online campaigning and help you choose which platforms you’ll use to execute your campaign plan online.
Course Objectives
Understand the role digital plays on a campaign
Identify the platforms used to deliver digital content to your campaign universe
Apply the key components of effective digital content to the media you produce
Digital
Engage voters online using social media, email, and digital ads.
