5 Ways to Raise Money for Your Campaign

45 minutes

5 Ways to Raise Money for Your Campaign

Description

Money is the fuel of any campaign — it’s what enables you to hire staff and get your message out to voters. In this course, we introduce the five most common ways that campaigns raise money, from how to use social media to good, old-fashioned phone calls. You’ll learn how best to leverage each of these methods in order to maximize the money your campaign is bringing through the door. 

Course Objectives

  • Develop an effective approach to campaign call time

  • Describe the difference between campaign-driven and host-driven fundraising events

  • Recognize the utility of email and social media in soliciting donations

  • Identify best practices for raising money via direct mail

  • Evaluate opportunities for external campaign fundraising programs, such as Political Action Committees (PACs) or a Finance Committee