Managing a Campaign Crisis

For a campaign to create and release a successful crisis response, there must be a plan to handle breaking news, tackle attacks on the candidate, and seize unforeseen opportunities to steady the campaign and find solid footing. In this course, you’ll learn how to identify a crisis and successfully execute a crisis response plan.

Course Objectives

• Define types of campaign crises

• Outline best practices for addressing campaign crises

• Explain how to identify and respond to campaign crises

• Determine how to monitor your response