Organizing Political Fundraising Events

Fundraising events can be a great way to get new people involved in your campaign and move current volunteers and donors up the ladder of engagement. However, they take careful consideration and planning to be successful. After taking this course, you’ll be able to decide when an event is a good option, how to throw one effectively, and how to build off its success.

Course Objectives

• Define a campaign fundraising event and describe the different types

• Identify realistic fundraising goals for different levels of events

• Evaluate the costs and benefits of an event to determine its value to your campaign

• Develop a sound strategy for organizing and throwing events, such as identifying a host, time, and location

• Recognize the importance of thanking guests and following up on events