Digital Campaigning: Email 101 | National Democratic Training Committee

Digital Campaigning: Email 101

By Jess Morales Rocketto
30 min
Digital

What You’ll Learn

  • How to build an email list for your campaign
  • How to draft and send compelling emails

Why This Is Important

Using email to reach your supporters will give you a chance to speak directly to them, in their inbox, at the most convenient time for them.

Resources

  • Email Checklist

Related Trainings

Jess Morales Rocketto

Trainer

Jess Morales Rocketto was the Digital Organizing Director for the Hillary for America campaign in 2016. After the presidential campaign, Jess founded her consulting group COVEN. She has experience helping Democrats and progressive causes use digital to achieve their goals—from the AFL-CIO to the Obama 2012 presidential campaign to the National Domestic Workers Alliance to Rebuild the Dream.