Planning Your Digital Content Calendar

In order to ensure your digital content is reaching the right people at the right time, you need to think carefully about how and when you’ll reach your supporters. Your campaign’s digital content calendar will help you, and this course will give you all the tools you need.

Course Objectives

• Identify the features and uses of a digital content calendar for your political campaign

• Apply best practices for planning digital content

• Create a digital content plan for a campaign event