5 Ways to Raise Money for Your Campaign
45 minutes
Description
Money is the fuel of any campaign — it’s what enables you to hire staff and get your message out to voters. In this course, we introduce the five most common ways that campaigns raise money, from how to use social media to good, old-fashioned phone calls. You’ll learn how best to leverage each of these methods in order to maximize the money your campaign is bringing through the door.
Course Objectives
Develop an effective approach to campaign call time
Describe the difference between campaign-driven and host-driven fundraising events
Recognize the utility of email and social media in soliciting donations
Identify best practices for raising money via direct mail
Evaluate opportunities for external campaign fundraising programs, such as Political Action Committees (PACs) or a Finance Committee
Raise money using proven tactics while following campaign finance laws.
