Communication Essentials for Candidates
5 Courses
Description
Your campaign needs a consistent message! As a candidate, you will share your message every time you speak with a voter. This collection of courses will walk you through the process of finding your own unique message and using it to shape the way you communicate with voters. Enroll in this learning plan to discover how to put yourself at the center of your campaign's message.
Learning Plan Outline
5 Courses Courses | 48min Average Time
Course Description
While every campaign has limited time, money, and people, it doesn’t mean you can’t do your best to maximize those resources. Specifically, your campaign can always aim to bring in more volunteers and supporters. In fact, the story of your journey to political work is powerful and can inspire others to join your campaign! In this course, you’ll learn how to tell that story concisely and effectively so it resonates with your audience, builds your relationship with them, and moves them to vote or volunteer.Course ObjectivesUnderstand the mobilizing power of storytellingIdentify the four elements of an effective Story of SelfDevelop and practice telling your Story of Self
Craft a consistent message to create a connection with voters and the media.
